My husband and I were looking for a cooler to actually invest in and have for a long time. We ultimately decided on Maluna after reading and watching review videos and wanting to support a smaller business. Our needs are not exceptional - we’re weekend campers/family cookout cooler users, and only use it for drinks. The Maluna 40qt hard cooler does not keep ice for even 24 hours. We have tried pre-chilling the cooler, limiting opening the cooler, keeping it in the shade or even inside our camper, whatever we could think of. This is very disappointing given the price we paid for what we had hoped was a quality cooler. I don’t know if our cooler is somehow defective given the many good reviews we have seen online. We continue to use the cooler to the best of our ability.